October 20, 2026New
New: Connect your AI Assistant to Moonbase
With our new MCP server, you can now bring Moonbase into the AI assistant you already use. Let your assistant look things up and get work done in your Moonbase account, for example...
Insights for running an audio software business
Pricing, licensing, growth, and infrastructure. Written with independent audio software teams.
Wednesday, June 17, 2026
James Russell
How to Launch Your First Plugin – A Checklist
Have you thought of everything? Use this ten-category checklist to see if you’ve missed anything in the preparation of marketing your first plugin or its follow-up.
Wednesday, May 27, 2026
Tobias Lønnerød Madsen
The e-commerce stack iLok was waiting for
Audio software companies using iLok have licensing sorted. But commerce? That is usually a mess of disconnected tools. Moonbase now connects both sides into one system built for how you actually sell.
Monday, May 11, 2026
James Russell
Resellers: Are They Right For You?
Resellers are a valid way to build a brand and audience, and their commission should be seen as a charge for marketing that must be evaluated based on whether their audience aligns with your needs and fits your overall strategy.
Friday, April 3, 2026
James Russell
What Does a Good Marketing Back-End for a Plugin Developer Look Like?
A strong marketing system works behind the scenes, connecting data, tools, and automation to turn user actions into smarter decisions and better sales.
Monday, February 23, 2026
James Russell
12 Pricing Models for Music Software
Pricing your plugin isn’t just about picking a number — whether you follow the steady, trust-building approach of ValhallaDSP, the perpetual sales cycle of Waves, or the flexible Rent-to-Own model popularised by Splice, your pricing strategy ultimately shapes how customers perceive, buy, and value your product.
From the changelog
Recent product updates and improvements
October 12, 2026New
Security Update: Two-Factor Authentication, Passkeys, Team Roles and more!
Your Moonbase account holds your revenue, your customers and the keys to your licensing, so it deserves more than a password. Today we're launching a set of security features we've...
October 2, 2026New
New: Email Campaigns and Customer Segments
The most requested feature on our roadmap is here: you can now email your customers straight from Moonbase, to an audience built from what they own, how they use your software and...
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