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12 Pricing Models for Music Software
Pricing your plugin isn’t just about picking a number — whether you follow the steady, trust-building approach of ValhallaDSP, the perpetual sales cycle of Waves, or the flexible Rent-to-Own model popularised by Splice, your pricing strategy ultimately shapes how customers perceive, buy, and value your product.
The Mistake Almost Every Audio Software Developer Makes
Russ Hughes on clarity, conviction, and the questions developers avoid asking
How to Price an Audio Plugin - More Approaches, More Factors
More theories on what matters when determining the pricing for your plugin, and how pricing digital products works in general.
Introductory Sales on Plugins – Why Do We Do That?
Is it time to rethink release-time intro sales? James Russell asks why we discount from day one, and lays out the arguments on both sides
Sponsoring the Audio Developer Conference 2025
Moonbase is proud to be a sponsor of the Audio Developer Conference 2025, as one of the many initiatives we do to contribute to a healthy developer community.